Data & Metrics

Conversion Rate

Definition & Meaning

The percentage of users who take a desired action (e.g. make a purchase or submit a booking form) out of total visitors.

Measuring the percentage of chat users who click the final checkout payment button.

A visual interface that displays real-time statistics like active chats, resolution times, agent performance, and customer satisfaction ratings.

The total revenue a business expects to earn from a single customer throughout their relationship.

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